Coolers Wine
Coolers are designed to keep bottles of wine at an optimal temperature. They also shield against excessive humidity, which could cause wine to degrade and change its flavor.
These sweet drinks usually contain real fruit juice and are low in alcohol (4-6% ABV). But they're not wine.
The History of Wine Coolers
The wine cooler has become the way of many a trend, rising to popularity and then falling out of fashion. What exactly is a wine cooler and how did it become such an enthralling drink?
A wine cooler is made by mixing traditional wine with syrup or fruit juice. This is a refreshing and sweet drink, perfect for summer. It's the perfect way to stretch your bottle of wine.
When the wine cooler first introduced to the market, it became an extremely popular drink for adults who wanted a refreshing, easy-to-drink beverage. It was distributed by major distributors such as California Cooler Seagram's and Bartles & Jaymes.
In the 1980s, wine coolers accounted for 20% of all wine consumed by Americans. Their popularity began to wane in the early 1990s. This was due in part to the change in federal taxes which made it less profitable to mix wine and water. This was the start of the demise of the wine cooler. It was replaced with malt-based drinks such as Zima and Mike's Hard.
The wine cooler is making a comeback the modern age, thanks to independent wine drink producers who focus on creating drinks of high quality and having short ingredient lists. They also make use of more natural flavors and wines.
Many prefer buying pre-made wine drinks. While you can make your own wine coolers by mixing wine with fruit juice or syrup you can make them yourself. They are available at numerous grocery stores, liquor stores and specialty wine stores. Apart from being convenient, these pre-made drinks are an excellent addition to any barbecue or picnic. They can be served on the rocks or with a hint of citrus zest. Some of these drinks are frozen, making them ideal for outdoor entertaining. As long as you remember the correct temperature for your wine cooler the drinks are a great addition to any occasion.
The California Cooler
The 80's brought the first huge wine cooler craze and the company that started the whole process was California Cooler. The concoctions that were packaged in bottles were a mixture of white wine, fruit juice and other flavors. They were hugely popular. California Bottled Products was the company that produced these concoctions. It was founded by Michael Crete and Stuart Bewley who was his high school buddy. They handled all the work on their own including brewing, bottling and sales. In 1984 the company was selling 10 million cases a year. This led giant wine producers like Gallo to get into the game and flood primetime TV with ads that featured their own versions of California Cooler, such as the endearing old yokels Frank Bartles and Ed Jaymes.
By the end decade, the product was dead. Taxes set off the death knell for the product in 1991, as Congress quintupled the tax on wine excise to $1.07 per gallon. The cost of producing a wine-based beverage cooler grew quickly, and it was soon surpassed by sweet malt beverages like Zima or Smirnoff Ice.
It is possible that coolers make an appearance. It may be that a new generation is ready to embrace the irreverent blend of fruity liquor and wine. A cooler is also a more efficient alternative to a fridge in terms of energy consumption. A wine cooler can be positioned on a patio or deck and comes with screen covers that let cool air in from the outside.
This collapsible beverage cooler is not just a great wine cooler, but also great for camping and picnics. It can be folded flat enough to fit into your trunk. It is simple to move, thanks to a handle and sturdy wheels on top. Once you've set it up, you will be able to fit a lot more food and drinks inside. It can also serve as a seat, and it will keep your drinks cool. This cooler comes with a handy shoulder strap, making it easy to carry once fully full.
The 80's Craze
In the 1980s wine coolers were all the fashion. The flavors of white wine and fruit fizzed up to become a popular drink for beach parties, picnics, and read casual gatherings. The low alcohol content enticed many people, and the beverage became a symbol of relaxed enjoyment. The popularity of wine coolers increased to the point that a number of large companies joined in and the market exploded with numerous brands that offered a wide variety of flavors. The most successful of them were Bartles & Jaymes and Seagram's Escapes which each offered a large portfolio of fruity flavor that made them household names.
The 80's trend for chilled ready-to-drink concoction also led to an expansion in the industry of sparkling wines. Champagne and sparkling wines were a status symbol among yuppies who wanted to showcase their wealth and status and a lot of Americans began to guzzle these bubbly delights on regularly.
At the time, sparkling wines were more expensive than table wines however they were an easy alternative to heavier, full-bodied whites and reds. In a time when wine snobs were growing into anything that didn't carry the label "vin de vigne," these frothy libations offered an opportunity for vinophiles to indulge without getting a headache or a sour taste in their mouths.
By the close of the decade however the wine cooler trend was beginning to fade. A huge increase in excise taxes drove manufacturers to switch from malt base wines to wine drinks, and by the year 2006 the category was down to less than one percent of sales.
Today, coolers are making a modest return. A lot of people still refer to these wine coolers as wine coolers, however cocktail enthusiasts refer to them as aperitifs or spritzers. They are a great means to stretch the bottle and adding sweetness to a lighter alcohol beverage. They are also refreshing on warm days. However, there isn't any legal definition of a wine cooler and many products today do not even contain any wine.
The Perfect Cooler
If you're a wine lover with a large collection or simply looking for a product that can keep your favorite bottles chilled to an optimal serving temperature, there is a perfect cooler for you. Assess the space you have available and the quantity of bottles you want to store before deciding on a wine refrigerator. Think about whether you would prefer a built-in model placed inside cabinets or a freestanding unit that could be placed anywhere in your home.
Wine coolers are a great addition to any kitchen however, they can also be utilized in restaurants, bars hotels, spas, hotels and other beverage-serving establishments. These specialized refrigerators are designed to keep bottles cool and store them at the ideal temperature for serving, and they're the best method to ensure that your customers are able to take pleasure in their drinks to their highest potential.
It is crucial to choose the appropriate wine fridge for your business, based on the many single-zone and double-zone options. If you're a novice and want to start small, a single-zone wine cooler will likely suffice however, as your tastes change it may be necessary to upgrade to an option with dual zones that can accommodate different kinds of wines at a time.
The BruTank Portable Bottle Cooler is the perfect choice for wine connoisseurs or those looking for a high-quality wine cooler. This double-walled vacuum-insulated cooler will keep your wine or other bottles chilled for up to 6 hours without the need for ice. It's the ideal cooler for picnics in the park, backyard BBQs and dinner parties.
This wine cooler is perfect for homes with limited space. Customers love its visually pleasing design. Additionally, users appreciate the quiet operation and precise temperature control that is provided by the compressor system of this cooler. Many also appreciate the locking mechanism that provides an additional layer of security to their wine bottles.